MEET THE FOUNDERS OF BOWY ACTIVE
BOWY Active is Allan and Sarah's answer to a gap they kept running into: quality, gender-specific cycling apparel that didn't cost a fortune. Sarah leads product development, making sure every piece fits properly and looks the part. Allan leads design, and works directly with you on anything custom. Their shared belief is simple: every rider deserves kit that's comfortable, durable, and something they're proud to wear, and that's still what drives the brand today.
BOWY Active was built on one idea: premium cycling kit shouldn't be unisex, and it shouldn't be expensive. We design and produce separate fits for men and women, because we won't cut costs by going unisex, and we keep it affordable without cutting corners on performance. Our race-fit kit runs from 2XS to 4XL, designed in Australia to support every body type on long rides. We're also out at 26+ events a year, popping up at classics and local triathlons, because we back the sport we're part of. Designed to impress, made to last.
Beyond the core range, we offer a full custom kit service. We keep it collaborative: no restrictive branding rules, just working with you to get your logos and designs placed exactly where they should be. Same premium quality, same gender-specific fit, from concept through to delivery.
Whether it's one kit for yourself or a full order for your club, we're here to help you stand out in something that's actually yours.
We'd love to hear from you: questions, feedback, ideas, all welcome.
Sarah and Allan